:root {
  --paper: #f5f0e8;
  --paper-light: #fbf8f2;
  --paper-cool: #eef3f2;
  --ink: #173247;
  --body: #344047;
  --muted: #6a7273;
  --copper: #a64e32;
  --copper-dark: #873d28;
  --blue: #6f98a7;
  --sage: #78907d;
  --line: #d8d0c3;
  --deep: #21465a;
  --deep-2: #173848;
  --white: #fffdf8;
  --serif: "Iowan Old Style", "Palatino Linotype", "Book Antiqua", Palatino, Georgia, serif;
  --sans: ui-sans-serif, -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif;
  --max: 1180px;
  --shadow: 0 24px 60px rgba(19, 39, 51, .18), 0 7px 18px rgba(19, 39, 51, .12);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--body);
  font-family: var(--sans);
  font-size: 18px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; display: block; }
a { color: inherit; text-underline-offset: .18em; }
a:hover { text-decoration-thickness: 2px; }
button, a { -webkit-tap-highlight-color: transparent; }

.skip-link {
  position: absolute;
  left: 1rem;
  top: -5rem;
  z-index: 1000;
  background: var(--deep);
  color: white;
  padding: .7rem 1rem;
  border-radius: 0 0 .4rem .4rem;
}
.skip-link:focus { top: 0; }

.site-header {
  position: sticky;
  top: 0;
  z-index: 100;
  background: color-mix(in srgb, var(--paper-light) 92%, transparent);
  backdrop-filter: blur(10px);
  border-bottom: 1px solid rgba(23, 50, 71, .12);
}
.header-inner {
  max-width: var(--max);
  width: calc(100% - 56px);
  margin: auto;
  min-height: 72px;
  padding: 0;

  display: flex;
  align-items: center;
  justify-content: space-between;
}
.wordmark {
  color: var(--ink);
  font-family: var(--serif);
  font-weight: 700;
  font-size: 1.32rem;
  text-decoration: none;
  letter-spacing: -.02em;
}
.wordmark-short { display: none; }
.site-nav {
  display: flex;
  align-items: center;
  gap: 1.45rem;
  font-size: .87rem;
  font-weight: 650;
}
.site-nav a { text-decoration: none; border-bottom: 2px solid transparent; }
.site-nav a:hover, .site-nav a:focus-visible { border-bottom-color: var(--copper); }
.site-nav .nav-cta {
  padding: .44rem .78rem;
  border: 1px solid var(--ink);
  border-radius: 999px;
}
.site-nav .nav-cta:hover, .site-nav .nav-cta:focus-visible { background: var(--ink); color: white; border-color: var(--ink); }
.menu-button { display: none; }

.section-pad { padding: 96px 28px; }
.section-inner, .hero-inner, .statement-inner, .cta-inner, .footer-inner, .footer-bottom {
  max-width: var(--max);
  margin: 0 auto;
}
.eyebrow {
  margin: 0 0 .65rem;
  color: var(--copper);
  text-transform: uppercase;
  letter-spacing: .16em;
  font-size: .72rem;
  font-weight: 800;
}
.eyebrow.light { color: #d8c0ac; }
h1, h2, h3, blockquote {
  font-family: var(--serif);
  color: var(--ink);
  text-wrap: balance;
}
h1 {
  margin: 0;
  max-width: 720px;
  font-size: clamp(3rem, 5.35vw, 5.15rem);
  line-height: .98;
  letter-spacing: -.045em;
  font-weight: 700;
}
h2 {
  margin: 0;
  font-size: clamp(2.25rem, 4vw, 4rem);
  line-height: 1.02;
  letter-spacing: -.035em;
}
h3 { margin: .65rem 0 .7rem; font-size: 1.55rem; line-height: 1.12; }
.accent-rule { width: 54px; height: 3px; background: var(--copper); margin: 1.45rem 0 1.6rem; }
.accent-rule.centered { margin-left: auto; margin-right: auto; }

.hero {
  position: relative;
  overflow: hidden;
  background:
    radial-gradient(circle at 84% 8%, rgba(111, 152, 167, .16), transparent 28%),
    linear-gradient(135deg, var(--paper-light), var(--paper));
  padding-top: 80px;
  padding-bottom: 112px;
}
.hero-inner {
  display: grid;
  grid-template-columns: minmax(0, 1.22fr) minmax(300px, .78fr);
  align-items: center;
  gap: clamp(3rem, 7vw, 7.5rem);
  position: relative;
  z-index: 2;
}
.hero-copy { max-width: 760px; }
.hero-lede {
  max-width: 710px;
  margin: 0 0 .9rem;
  font-family: var(--serif);
  font-size: 1.27rem;
  line-height: 1.5;
  color: #263d4b;
}
.hero-support { max-width: 710px; margin: 0 0 1.7rem; }
.hero-silhouette {
  position: absolute;
  width: min(870px, 70vw);
  left: 110px;
  bottom: -14%;
  opacity: .20;
  pointer-events: none;
  transform: rotate(-2deg);
}
.hero-book { position: relative; justify-self: center; width: min(360px, 90%); }
.hero-book img {
  position: relative;
  z-index: 2;
  width: 100%;
  border-radius: 3px;
  box-shadow: none;
  filter: drop-shadow(0 24px 34px rgba(19, 39, 51, .18))
          drop-shadow(0 7px 12px rgba(19, 39, 51, .10));
  transform: rotate(1.2deg);
}
.book-halo {
  position: absolute;
  z-index: 1;
  width: 125%;
  aspect-ratio: 1;
  border-radius: 50%;
  background: rgba(255,255,255,.7);
  filter: blur(2px);
  left: -13%;
  top: 8%;
}
.book-kicker {
  position: relative;
  z-index: 3;
  margin: 1.1rem 0 0;
  color: var(--ink);
  font-family: var(--serif);
  text-align: center;
  font-size: 1.08rem;
  letter-spacing: .03em;
}
.button-row { display: flex; gap: .8rem; flex-wrap: wrap; align-items: center; }
.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 50px;
  padding: .72rem 1.2rem;
  border-radius: 4px;
  font-size: .91rem;
  font-weight: 800;
  text-decoration: none;
  border: 2px solid transparent;
  transition: transform .15s ease, background .15s ease, border-color .15s ease;
}
.button:hover { transform: translateY(-1px); }
.button-primary { background: var(--copper); color: white; border-color: var(--copper); }
.button-primary:hover, .button-primary:focus-visible { background: var(--copper-dark); border-color: var(--copper-dark); }
.button-secondary { background: transparent; color: var(--ink); border-color: var(--ink); }
.button-secondary:hover, .button-secondary:focus-visible { background: var(--ink); color: white; }
.secondary-links { display: flex; gap: .55rem; align-items: center; margin-top: .9rem; font-size: .82rem; color: #4f6168; }
.secondary-links a { text-decoration-thickness: 1px; }

.argument { background: var(--paper-light); border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.section-heading { max-width: 650px; margin-bottom: 3.4rem; }
.argument-grid { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line); }
.argument-item { position: relative; padding: 2.2rem 2.3rem 1rem 0; }
.argument-item + .argument-item { padding-left: 2.3rem; border-left: 1px solid var(--line); }
.argument-number {
  display: grid;
  place-items: center;
  width: 58px;
  height: 58px;
  border-radius: 50%;
  border: 1px solid rgba(23, 50, 71, .28);
  color: var(--ink);
  font-family: var(--serif);
  font-weight: 700;
  background: var(--paper);
}
.argument-item:nth-child(2) .argument-number { background: #e4ebe5; }
.argument-item:nth-child(3) .argument-number { background: #f3ded5; }
.argument-item p { margin: 0; font-size: .98rem; }

.statement {
  position: relative;
  overflow: hidden;
  min-height: 390px;
  display: grid;
  place-items: center;
  padding: 70px 28px;
  background: linear-gradient(100deg, #eaf2f2, #f7f1e8 58%, #f2eadf);
}
.statement-inner { position: relative; z-index: 2; width: 100%; text-align: center; }
.statement blockquote {
  max-width: 940px;
  margin: 0 auto;
  font-size: clamp(2.25rem, 4.5vw, 4.5rem);
  line-height: 1.07;
  letter-spacing: -.03em;
}
.statement-silhouette {
  position: absolute;
  width: 650px;
  left: -190px;
  bottom: -210px;
  opacity: .48;
  transform: scaleX(-1);
}

.praise { background: var(--paper); }
.praise-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  border-top: 1px solid var(--line);
}
.praise-item { padding: 2.1rem 1.8rem 1.2rem 0; }
.praise-item + .praise-item { border-left: 1px solid var(--line); padding-left: 1.8rem; }
.praise-item p { margin: 0 0 1.4rem; font-family: var(--serif); color: #2c3c45; font-size: 1.05rem; line-height: 1.5; }
.praise-item footer { display: flex; flex-direction: column; gap: .14rem; }
.praise-item strong { color: var(--ink); font-size: .86rem; text-transform: uppercase; letter-spacing: .06em; }
.praise-item span { font-size: .76rem; line-height: 1.35; color: var(--muted); }

.real-world { border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); background: var(--paper-light); }
.real-world-grid { display: grid; grid-template-columns: minmax(0, 1.1fr) minmax(360px, .9fr); min-height: 600px; }
.real-photo-wrap { margin: 0; overflow: hidden; min-height: 520px; background: #d9d9d9; }
.real-photo { width: 100%; height: 100%; object-fit: cover; object-position: center 48%; }
.real-copy { display: flex; flex-direction: column; justify-content: center; padding: 70px clamp(38px, 6vw, 92px); max-width: 650px; }
.real-lede { margin: 0 0 1rem; font-family: var(--serif); color: var(--ink); font-size: 1.28rem; line-height: 1.5; }
.real-copy p:not(.eyebrow):not(.real-lede) { margin: 0 0 1.5rem; }
.text-link { color: var(--ink); font-weight: 750; text-decoration: underline; text-decoration-color: var(--copper); text-decoration-thickness: 2px; text-underline-offset: .3em; }

.author { background: var(--paper); }
.author-inner { display: grid; grid-template-columns: .7fr 1.5fr .65fr; gap: clamp(2rem, 5vw, 5.5rem); align-items: start; }
.author-copy p { margin-top: 0; }
.author-lede { font-family: var(--serif); font-size: 1.23rem; line-height: 1.5; color: var(--ink); }
.author-note { border-left: 2px solid var(--copper); padding-left: 1.4rem; margin-top: .4rem; }
.author-note p { margin: 0 0 .35rem; font-family: var(--serif); font-size: 1.3rem; color: var(--ink); }
.author-note span { color: var(--muted); font-size: .76rem; }

.final-cta {
  position: relative;
  overflow: hidden;
  background: linear-gradient(135deg, var(--deep), var(--deep-2));
  color: #edf2f1;
  padding: 90px 28px;
}
.cta-inner { position: relative; z-index: 2; max-width: 900px; text-align: center; }
.final-cta h2 { color: white; }
.final-cta .cta-inner > p:not(.eyebrow) { max-width: 720px; margin: 1.2rem auto 1.8rem; }
.cta-silhouette { position: absolute; width: 740px; right: -130px; bottom: -380px; opacity: .14; filter: brightness(3); }
.centered-buttons { justify-content: center; }
.light-button { background: #c56a48; border-color: #c56a48; }
.light-button:hover, .light-button:focus-visible { background: #d27655; border-color: #d27655; }
.button-outline-light { color: white; border-color: rgba(255,255,255,.75); }
.button-outline-light:hover, .button-outline-light:focus-visible { background: white; color: var(--deep); border-color: white; }

.site-footer { background: var(--paper-light); padding: 42px 28px 24px; border-top: 1px solid var(--line); font-size: .82rem; }
.footer-inner { display: grid; grid-template-columns: 1.25fr auto 1fr; gap: 2rem; align-items: center; }
.footer-signup { display: flex; flex-direction: column; }
.footer-signup strong { color: var(--ink); font-family: var(--serif); font-size: 1.12rem; }
.footer-signup-link {
  text-decoration: none;
}

.footer-signup-link strong {
  display: inline-block;
  width: fit-content;
  border-bottom: 2px solid transparent;
}

.footer-signup-link:hover strong,
.footer-signup-link:focus-visible strong {
  border-bottom-color: var(--copper);
}
.button-small { min-height: 40px; padding: .5rem .85rem; font-size: .78rem; }
.footer-nav { display: flex; gap: 1rem; justify-content: flex-end; flex-wrap: wrap; }
.footer-bottom { margin-top: 30px; padding-top: 18px; border-top: 1px solid var(--line); display: flex; justify-content: space-between; color: var(--muted); }

:focus-visible { outline: 3px solid #e49a4e; outline-offset: 4px; }

@media (max-width: 980px) {
  body { font-size: 17px; }
  .hero-inner { grid-template-columns: 1fr .62fr; gap: 3rem; }
  h1 { font-size: clamp(3rem, 7vw, 4.7rem); }
  .hero-silhouette { left: 40px; width: 760px; }
  .argument-grid { grid-template-columns: 1fr; }
  .argument-item, .argument-item + .argument-item { padding: 1.8rem 0; border-left: 0; border-bottom: 1px solid var(--line); }
  .argument-item:last-child { border-bottom: 0; }
  .praise-grid { grid-template-columns: 1fr 1fr; }
  .praise-item:nth-child(3) { border-left: 0; padding-left: 0; border-top: 1px solid var(--line); }
  .praise-item:nth-child(4) { border-top: 1px solid var(--line); }
  .real-world-grid { grid-template-columns: 1fr; }
  .real-photo-wrap { min-height: 440px; max-height: 560px; }
  .real-copy { max-width: none; padding: 64px 28px 76px; }
  .author-inner { grid-template-columns: .7fr 1.4fr; }
  .author-note { grid-column: 2; }
  .footer-inner { grid-template-columns: 1fr auto; }
  .footer-nav { grid-column: 1 / -1; justify-content: flex-start; }
}

@media (max-width: 760px) {
  .section-pad { padding: 72px 22px; }
  .header-inner { min-height: 64px; padding: 0 20px; }
  .wordmark-full { display: none; }
  .wordmark-short { display: inline; letter-spacing: .08em; }
  .menu-button {
    display: inline-flex;
    align-items: center;
    gap: .6rem;
    border: 0;
    background: transparent;
    color: var(--ink);
    font: inherit;
    font-size: .8rem;
    font-weight: 750;
    cursor: pointer;
    padding: .55rem;
  }
  .menu-bars, .menu-bars::before, .menu-bars::after {
    width: 20px;
    height: 2px;
    background: currentColor;
    display: block;
    position: relative;
    content: "";
  }
  .menu-bars::before { position: absolute; top: -6px; }
  .menu-bars::after { position: absolute; top: 6px; }
  .site-nav {
    display: none;
    position: absolute;
    top: 64px;
    left: 0;
    right: 0;
    background: var(--paper-light);
    border-bottom: 1px solid var(--line);
    padding: 14px 20px 20px;
    flex-direction: column;
    align-items: stretch;
    gap: .25rem;
  }
  .site-nav.is-open { display: flex; }
  .site-nav a { padding: .65rem 0; }
  .site-nav .nav-cta { margin-top: .3rem; text-align: center; padding: .65rem .8rem; }
  .hero { padding: 80px 22px 72px; }
  .hero-inner { grid-template-columns: 1fr; }
  .hero-copy { position: relative; z-index: 3; }
  h1 { font-size: clamp(3rem, 14vw, 4.4rem); }
  .hero-lede { font-size: 1.13rem; }
  .hero-silhouette { width: 660px; left: -20%; bottom: 19%; opacity: .36; }
  .hero-book { width: min(310px, 76vw); margin-top: 1.5rem; }
  .button { width: 100%; }
  .secondary-links { justify-content: center; }
  .statement { min-height: 340px; padding: 60px 22px; }
  .statement-inner { text-align: center; }
  .statement blockquote {
    max-width: 100%;
    margin: 0 auto;
    font-size: clamp(2.2rem, 10vw, 3.35rem);
  }
  .statement .accent-rule.centered { margin-left: auto; margin-right: auto; }
  .statement-silhouette {
    width: 520px;
    right: -260px;
    bottom: -180px;
    opacity: .14;
  }
  .praise-grid { grid-template-columns: 1fr; }
  .praise-item, .praise-item + .praise-item, .praise-item:nth-child(3) {
    padding: 1.55rem 0;
    border-left: 0;
    border-top: 1px solid var(--line);
  }
  .praise-item:first-child { border-top: 0; }
  .real-photo-wrap { min-height: 340px; }
  .author-inner { grid-template-columns: 1fr; gap: 1.2rem; }
  .author-note { grid-column: 1; margin-top: 1rem; }
  .footer-inner { grid-template-columns: 1fr; }
  .footer-nav { grid-column: 1; justify-content: flex-start; }
  .footer-bottom { flex-direction: column; gap: .5rem; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition-duration: .001ms !important; animation-duration: .001ms !important; }
}
